This was the largest campaign I created while working in-house at Barclaycard for OLIVER Agency. Working closely with the Barclaycard client team - and the Disney team in LA - we developed an integrated campaign to launch their Barclaycard Entertainment package of customer benefits, including 96 & 48 sheets, digital OOH, digital ads on the tube, an Evening Standard wrap, press, email, experiential, banner ads and the Barclaycard Entertainment website itself. Also notable for the first time I can legitimately say that I brought a campaign to life with the help of a bunch of Muppets.